5 FREE Must-Have Resources you should start using NOW in your Business

So have you counted how many hats you have to wear on your entrepreneurial journey?

Did you just count them?  Quite a few, right?

If you are anything like me when I first started off (still am), you probably are doing EVERYTHING yourself.  This means you need to put systems into place so that you can keep your sanity!

You will need programs / tools for:

  1. Productivity and keeping track of your to-do’s.
  2. Graphic design for your social media posts
  3. Social Media Scheduler
  4. Password manager
  5. Email Marketing provider

Productivity Tools

There are various tools out there and you need to find one that works for you and the way you work.  Most of them have free versions you can try and if you need more and are happy with them, you can always upgrade to the premium version.

Some of these tools are:

  1. Trello 
  2. ClickUp
  3. Good Day

I am kind of old fashioned and could not get comfortable with any of these.  So I created my own. I have a to-do list (on paper, yes!) and scratch out what I have done and add whatever needs to get done.  I also have a scrap book that I write down any ideas that come to mind that might not be in the plan for now, but I know I will want to do at a later time.

Choose what you are comfortable with and have a system, no matter how messy it is, it’s your mess!  One thing I have learnt in my 20+ years as an assistant is that no mess is as organized as my own mess!  I know exactly where to find what!

Graphic Design Tools

Don’t you just love all those social media graphics going around?  I am a total sucker for them. Every time I see something fancy I try to find out how it was done!  Unfortunately, most of the fancy ones are premium subscriptions and we are on the hunt for FREE ones for now!

You can try:

  1. Canva
  2. Crello
  3. Design Wizard

I personally use Canva but during my research to find other alternatives for you, I stumbled across this site with an extensive list of free and paid alternatives to Canva.  

I sure am going to try some of them out!

Social Media Scheduler

So what do you do with all those lovely graphics you created?  You have to post them across one or more social media channels!

An easy and time-saving option is to use a scheduling tool.

Some of the ones I use are:

  1. Later
  2. Hootsuite
  3. Buffer

They all do the same job but on the free plan do have limitations on how many posts you can schedule and how back the history goes.  

To start your social media presence they are just fine.  You can use a combination of all three if you feel like you need to schedule more posts.  Do keep in mind that you cannot use the same tool for the same account. So if you use Later for Instagram, you will not be able to use Buffer for Instagram as well.  

Password Manager

Do you remember each and every password for all your subscriptions?  I have tons and when I realized there is a service to help me remember all my passwords I was ecstatic! 

Some suggestions:

  1. LastPass 
  2. Dashlane
  3. KeePass Password Safe

My all-time favorite is LastPass as it is the one I use.  I have synced it across my PC and laptop and it keeps all my passwords safe.

Another feature LastPass has, I am not sure of the others, is that a client can share login info with me through LastPass without me knowing their actual info!  Win-Win!

Email Marketing Provider

One of the most important tools your business needs to have.  This tool is going to be the heart and breadth of your business.

Some excellent options to choose from:

  1. Mailerlite
  2. Mailchimp
  3. Sendinblue

I use Mailerlite for my business as I found it easy to create workflows and campaigns.  

Choose one and start growing your business.

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